Monday, 11 March 2013

Last Researchs on RichMedia

A compilation of last researchs involving RichMedia / Display Advertising
I have read them all. There are some related to formats, metrics, interaction, engagement, etc. Anyone reading these documents can have a good understanding of Display Advertising Markets.

-         IAB Rising Stars phase2
-         Mediamind, Hassan Khan
-         AOL - Tablets of Change 

This one is the one I really enjoy

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