Before we go directly to Superbowl Ads, let´s talk a bit more about Video digital trends!
So here a post compilation of VideoAdvertising trends for 2013:
- 3 Video Trends to watch in 2013
- YuMe: Top Internet VideoAdvertising Trends 2013
- Overdigital: Online Video Ad Spend Continues to Rise in 2013
- iMediaConnection: The dawn of social TV – where viewers comment and share during air time
- iMediaConnection: Dare to Be Surprised in Digital Video Advertising Trends for 2013
- DSC: Video ad trends in 2013: Where next for online video advertising?
- Pointroll: The Future is Now: 2013 Digital Advertising Trends Report
- Related: eMarketer: Marketers Seek Metrics to Evaluate Digital Video Ad Success
Here a compilation of interesting videos:
iab uk: An introduction to Video Advertising
3 Creative Youtube ideas for Ads
3 creative YouTube ideas for brands from iMedia Connection on Vimeo.
3 Major shifts in the video space
3 major shifts in the video space from iMedia Connection on Vimeo.
3 things you don't know about YouTube
3 tips for an explosive video strategy from iMedia Connection on Vimeo.
Probably the most important trend will be related to multiple screen, so here another good inphografic: