Tuesday, 28 July 2009

Axion: Banner Concerts

Following our speach about new formats, we already talked about RichMedia, today we will talk about really creative banners.

I found it on Estrategias, NetCandy and TheSlogan.com

This idea comes from a bank. The target is young people from 20 to 30, do they like music? Yes they do. Next step: Place concerts in little banners so bands can upload their concerts to the banners. You can see an example in BannerConcerts, more details of the campaign in the official site.


Banner-Concerts from el blog de yahoraque on Vimeo.

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