So: Everypeople here are talking about DoubleYou as a chatterbox in Spain. I have decided to make my own investigation. Where is the success of a company? In the people or in the talent of a person? This is my question right now!
First of all, you can read references about him in InteractivaDigital, latinspots, Inspiración, Offf2005, DoubleYou Festivals, DoubleYou Interviews, ElMundo, Anuncios or even Microsoft. He is member of IADAS and moved to Wieden & Kenedy.
See below some works of Wieden & Kennedy from Japan:
After reading all this info about Borgstrom and his works with DoubleYou, what can I say? Probably time will say which percentage of success comes from Borgstrom.